RedTeam’s Challenge: Doing More With Less

Planning large-scale events is tough. Marketing teams are often lean, yet the expectations remain high.

RedTeam, a construction tech company, needed to manage design, shipping, and setup for multiple events. With limited staff, every choice had to maximize efficiency and keep costs down.

The challenge: deliver a strong brand presence without overextending resources.

Our Approach: Modular and Reconfigurable Solutions

At Expressive Structures, we design events that inspire rather than overwhelm.

We focus on flexibility, scalability, and simplified logistics. That allows clients to concentrate on audience impact while we handle the details.

Designing a Smarter Booth

For RedTeam, we developed a booth that reconfigured into multiple layouts:

• 10’ x 10’ wall display

• 10’ x 20’ straight wall

• L-shaped footprint

The system also featured:

• Integrated lightbox for bold visuals

• TV monitor mounts fitted to the T3 frame

• Two-person setup and teardown to save time

Built with the T3 System, the booth offered strength, modularity, and stress-free adaptability.

Execution in Action

Our team managed design, fabrication, and on-site adjustments.

The booth easily shifted into four layouts. This gave RedTeam options for 10×10 or 10×20 spaces without new builds.

What RedTeam Said

“Thanks to Ben, Tim, and the team at Expressive Structures, the process has been seamless.” – Katie M., RedTeam

“Their expertise has elevated RedTeam’s event presence, and we’re grateful to continue this partnership.” – Katie M., RedTeam

Results: Elevated Presence + Measurable ROI

RedTeam’s booth attracted and engaged more attendees. We handled logistics while their team focused on customer connections.

Our modular design ensured materials were stored, shipped, and installed exactly where needed, on time.

RedTeam’s ROI: Key Benefits

By choosing modular solutions, RedTeam gained measurable value:

• Durability – Scenic elements built to last, lowering long-term costs

• Reconfigurability – Booth structures reused across events and themes

• Space Efficiency – Compact storage reduced shipping and warehousing expenses

• Scalability – Booth expanded or refreshed without a complete rebuild

Doing More With Less

RedTeam’s success proves that smart design and logistics transform event strategies.

With Expressive Structures, they gained more than a booth. They gained a system that grows with them, reduces stress, and delivers measurable results.

Facing Similar Challenges?

If your team needs to simplify logistics or reduce costs, we can help.

Our modular solutions deliver cost savings, flexibility, and standout event presence.

Contact Expressive Structures today to explore how we can support your next event.